Why an Apple Watch is more expensive than necessary
Buying an Apple Watch? That's a hefty investment. Especially when you consider the latest models. You want the features, the quality, the convenience. But your wallet has other ideas. So you search for deals, compare prices, and wait for Black Friday. Yet, that smartwatch remains expensive. Even with a discount, you often still pay top dollar.
But here's the twist: the smartest buyers aren't buying new at all. They're consciously choosing refurbished Apple Watches —devices that are technically perfect, but nobody talks about. Because why pay €600 when you get the exact same experience for €350 ? With the same warranty, the same functionality, and often even with the original accessories . The only difference? A fair price and a better experience.
Useful links
- View all refurbished Apple Watch models
- Apple Watch Series 8 collection
- Combine with a refurbished iPhone
Why choose refurbished instead of new?
The numbers don't lie. A new Apple Watch Series 8 will easily cost you between €450 and €700, depending on the model and version. For the latest Ultra versions, you'll even pay over €900. That's a serious investment for a device you wear on your wrist. With refurbished models, you'll immediately see the difference: the same Series 8 is often 30 to 40 percent cheaper. That saves you hundreds of euros you can spend on other things.
Interestingly, many people think refurbished means compromising on quality. Nothing could be further from the truth. These devices have been fully inspected, repaired where necessary, and function as new. The battery is replaced when it's below 85 percent capacity. The screen is scratch-free, and the casing looks pristine. You simply get a product that's technically indistinguishable from a brand new one.
Which model suits your needs?
Choosing the right model depends on what you want to use the smartwatch for. Are you a keen athlete? Then the sports features of the Series 6 or newer will be of interest to you. These models measure your blood oxygen, have an always-on display, and provide detailed training data. For everyday use, a Series 5 or SE is often more than sufficient. They offer all the basic features such as notifications, activity tracking, and heart rate monitoring.
Also note the case size. The 41mm version is compact and suitable for smaller wrists, while the 45mm version offers a larger screen that's more comfortable for reading messages and using apps. The choice of materials also plays a role in the price: aluminum models are lighter and more affordable, while stainless steel has a more luxurious look and is more durable.
Battery life and daily use
A common concern with refurbished products is battery life. With a certified refurbished device, you don't have to worry about this. The battery is tested as standard and replaced if necessary. Most models easily last a full day, even with heavy use. Newer versions like the Series 7 and 8 also charge faster, so a quick charge while showering is often enough for extra hours of use.
Compare the different series
Each model has its own strengths. The Series 3, though older, remains a popular choice for those who mainly want basic features. This model tracks your activity, displays notifications, and has a water-resistant casing. Perfect for those who don't need all the latest bells and whistles.
The SE line positions itself as the golden mean. You get the modern design, the fast processor, and most of the health features, but miss out on some premium features like the always-on display and the ECG function. For many users, this is the ideal balance between price and performance.
The Series 6 through 8 offer the complete experience. Blood oxygen monitoring, ECG, fall detection, temperature sensor (from Series 8 onwards)—all the technology is included. These models are ideal if you're serious about health monitoring or simply want the best of the best.
Practical considerations when making your choice
Also consider the strap options. Sports bands are ideal for working out, but a leather or metal band gives a more professional look for the office. The great thing is that all straps from Series 4 onwards are interchangeable, so you can always switch them up later.
Storage capacity is another point to consider. The standard 32GB is more than enough for most people, especially if you mainly want to store apps and some music locally. Only if you want to store a lot of podcasts or audiobooks offline might 64GB be worthwhile.
The benefits at a glance
Besides the lower price, there are more reasons to choose refurbished. You contribute to a circular economy by giving a product a second life. This reduces electronic waste and the production of new devices. Furthermore, certified sellers offer a warranty, often even a year. This provides peace of mind that you don't get with a private sale through Marktplaats.
Availability is also a plus. While new models sometimes take weeks to deliver, refurbished models are usually available immediately. You don't have to wait for the next production batch from China. Moreover, older models that Apple no longer sells, such as the Series 6, are still available refurbished. This is handy if you're looking for a specific model that's no longer available new.
Tips for a smart purchase
Timing is key to scoring the best deal. Shortly after the launch of a new model, prices for older versions often drop significantly. September and October are therefore good months to buy. Also, pay attention to the condition rating. "As new" means the device is visually perfect, while "very good" may show minor signs of wear that don't affect its functionality.
Always check what's included. Some sellers only include the watch with a charging cable, while others also include an adapter and an extra strap. This can explain the price difference between sellers. A complete set with original accessories is, of course, the most attractive.
Finally, don't compare prices alone. The seller's reputation, warranty terms, and return policy are just as important. Paying a few extra bucks with a reliable supplier offering good service can save you a lot of hassle later.
The smart choice for your wallet
An Apple Watch doesn't have to be expensive. By choosing refurbished, you can save hundreds of euros without compromising on quality or functionality. Whether you opt for a basic Series 3 or a complete Series 8 with all the bells and whistles, you'll get a technically flawless device with a warranty. The only difference is the price and the fact that you're making a smarter choice. For your wallet and the environment.