Selling an Apple Watch: Timing is Everything
Selling your Apple Watch. Sounds simple. Until you see online prices fluctuating between €50 and €500 for the same model. Marktplaats buyers suddenly failing to show up. Online stores with unclear terms and conditions. And then there's that disconnection from your iPhone that no one talks about.
But here's what no one tells you: most people sell their Apple Watch at the wrong time —namely, when they've already bought a new one. You can actually earn more by strategically selling before Apple launches new accessories or AirPods . Because as soon as those new gadgets are released, demand for pre-owned watches temporarily drops.
By timing things smartly and preparing your watch properly, you can achieve up to 40% more revenue . Without any hassle, without wasting time. And yes, that really saves hundreds of euros.
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The right timing makes all the difference
The timing of your Apple Watch sale largely determines the price you'll get for it. Most people wait until they've already bought a new smartwatch. That's precisely the wrong timing. Because then you're stuck with two watches and need to get rid of the old one quickly.
The smart seller plans ahead. Apple typically introduces new models in September. Rumors about new features start circulating in July. That's the perfect time to sell your current watch. Demand is still high, while supply remains limited. This can easily save you 50 to 100 euros on the retail price.
Preparing your Apple Watch for sale
A well-prepared smartwatch sells faster and for more money. Start by unpairing your iPhone. Go to the Watch app, tap "My Watch," and select "Unpair Apple Watch." This process automatically backs up your data.
Cleaning does wonders
A clean watch instantly looks more valuable. Gently clean the screen with a microfiber cloth. For the strap, use lukewarm water with a drop of dish soap. You can even put sports and silicone straps in the dishwasher (without soap, on a low setting). Treat leather straps with a special leather cleaner.
Don't forget the back. This is where the sensors are located and often collect dirt. Use a cotton swab with some alcohol to gently clean it. A polished watch can easily add another 20 euros.
Determining the value of your smartwatch
The price of a second-hand Apple Watch depends on several factors:
- Model and generation : A Series 9 will obviously fetch more than a Series 5
- Storage capacity : 32GB models are worth more than 16GB versions
- Material : Stainless steel and titanium models retain their value better
- Condition : Scratches on the screen significantly reduce the price
- Original accessories : Complete packaging with charger increases the value
An Apple Watch Series 7 (41mm, GPS) in good condition currently sells for between €200 and €250. The same model with cellular functionality fetches €30 to €50 more. Ultra models retain their value best, with prices often hovering above €500.
Compare sales channels
Marktplaats seems like the obvious choice. You set the price yourself and have direct contact with buyers. But it also has its pitfalls. Buyers who don't show up, endless negotiations, or complain afterward about small scratches you mentioned.
Specialized trade-in services like Leapp offer peace of mind. You get an upfront quote, no negotiating required, and the money arrives in your account quickly. It might be €10 to €20 cheaper than the highest Marktplaats price, but you'll save hours of time and frustration.
Facebook Marketplace works well for local sales. You can immediately see who the buyer is through their profile. This inspires more trust than anonymous Marktplaats users. Vinted is primarily known for clothing, but smartwatches are also popular.
Creating extra value
Small details make a big difference. Do you have any extra straps? Add them to your listing. A watch with three different straps sells faster and for more money. Original packaging completes your listing. So always keep the box when you buy a new smartwatch.
Take clear photos in daylight. Show the watch from different angles. Demonstrate that all functions are working by adding a photo of the screen when it's turned on. Be honest about any signs of wear. It's better to have a buyer who knows what they're buying than to have a fuss later about a scratch you didn't mention.
The battery as a selling point
Battery health is a key consideration for many buyers. Check this via Settings > Battery > Battery Health on your paired iPhone. A battery with over 85% capacity is a strong selling point. Indicate this percentage in your listing.
Sell safely without worries
For in-person delivery, choose a public location. A busy shopping mall or train station works well. Test all the functions together with the buyer. Show them how to unpair and reset the watch. Accept only cash or direct bank transfers that you verify on the spot.
For shipping, please use registered mail with signature. Take photos of the watch and packaging before shipping. For valuable models, transport insurance is a must. Those few extra euros protect you against loss or damage during transport.
This approach helps you get the most out of your old Apple Watch. No hassle, no time wasted, but with the best price for your used smartwatch.
Maximum yield without hassle
Selling your Apple Watch doesn't have to be a hassle. By timing it right—before September—and preparing your watch properly, you can increase your sales by up to 40% . Whether you choose the peace of mind of a trade-in service or sell it yourself through Marktplaats, a clean watch, complete packaging, and clear photos make all the difference.
This way, you can effortlessly finance your next smartwatch or other gadget. No time wasted, and you'll maximize your return.
